LEGAL / OVRDRVE
Last updated: 26 September 2026
OVRDRVE (“OVRDRVE”, “we”, “us” or “our”) is a trading name of Byond Marketing Ltd, a company registered in the United Kingdom.
We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store and protect your information when you visit ovrdrvehq.com, submit an enquiry, become a client, communicate with us, or otherwise interact with our services.
For questions about this Privacy Policy or how we use your personal information, contact us at:
Email: info@ovrdrvehq.com
Website: ovrdrvehq.com
1. Information We Collect
The information we collect depends on how you interact with OVRDRVE.
Information you provide to us
When you submit a form, contact us, book a call, become a client or otherwise communicate with us, we may collect information including:
Your name
Email address
Telephone number
Company or organisation name
Website address
Information about your event or business
Marketing and advertising information
Information about your marketing budget, objectives or current activity
Information you provide during sales calls, meetings or other communications
Billing and transaction information
Any other information you choose to provide to us
We ask that you do not provide sensitive personal information unless it is necessary for a specific purpose and we have requested it.
Information collected automatically
When you visit our website, certain information may be collected automatically through cookies, pixels and similar technologies.
This may include:
IP address
Device and browser information
Operating system
Pages visited
Time spent on our website
Referring website or source
Interactions with pages and website elements
Advertising and campaign attribution information
Approximate geographic information
Other website usage and analytics information
We use technologies and services including Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity to help us understand website usage, measure marketing performance and improve our website and advertising.
2. How We Use Your Information
We may use personal information to:
Respond to enquiries and requests
Contact prospective clients who have expressed an interest in our services
Assess whether our services may be suitable for a prospective client
Arrange and conduct sales calls or meetings
Provide and manage our marketing services
Manage our relationship with clients
Process payments and maintain transaction records
Provide customer support
Send relevant service communications
Send marketing communications where permitted
Measure and improve our advertising campaigns
Understand how visitors use our website
Improve our website, services and customer experience
Maintain our internal CRM and business records
Prevent fraud, abuse and security incidents
Comply with legal, regulatory, accounting and tax requirements
Establish, exercise or defend legal claims
We will not use personal information for purposes that are incompatible with those described in this Privacy Policy unless permitted or required by law.
3. Our Legal Bases for Processing
Where UK data protection law applies, we must have a lawful basis for processing your personal information.
Depending on the circumstances, we may rely on:
Consent
Where you have given us permission to process your information for a particular purpose, including certain marketing and tracking activities.
Contract
Where processing is necessary to enter into or perform a contract with you.
Legitimate interests
Where processing is necessary for our legitimate business interests and those interests are not overridden by your rights and freedoms. This may include responding to business enquiries, managing client relationships, improving our services, protecting our business and conducting certain business-to-business marketing activities.
Legal obligations
Where we need to process information to comply with a legal, regulatory, accounting or tax obligation.
Where consent is the basis for processing, you may withdraw your consent at any time.
4. Marketing Communications
If you submit an enquiry or otherwise express an interest in OVRDRVE’s services, we may contact you regarding your enquiry and, where legally permitted, provide information about relevant OVRDRVE services.
Communications may take place by email, telephone, SMS or other communication methods where appropriate.
You can opt out of marketing communications at any time by:
Using the unsubscribe option included in applicable marketing emails;
Replying to a message and asking us to stop; or
Contacting info@ovrdrvehq.com.
Opting out of marketing communications will not prevent us from sending necessary communications relating to an active contract, transaction or service.
5. Sales Calls and Call Recording
We may communicate with prospective and existing clients by telephone or video call.
Some calls or meetings may be recorded for purposes such as training, quality assurance, record keeping and improving our services.
Where required, we will inform participants that a call is being recorded and process recordings in accordance with applicable data protection law.
Call recordings are only retained for as long as reasonably necessary for the purpose for which they were created.
6. Payments
Payments for OVRDRVE services may be processed through third-party payment providers.
Our primary payment processor is Stripe. Depending on the payment options available through Stripe, customers may also be able to use payment methods or financing services provided by third parties, such as Klarna.
Payment providers may collect information including your name, billing information, payment method and transaction information.
OVRDRVE does not generally receive or store complete payment card details. Payment information is processed by the relevant payment provider in accordance with its own privacy practices and security requirements.
7. Website Analytics, Advertising and Tracking Technologies
We use website analytics and advertising technologies to understand how people interact with our website and to measure and improve our marketing.
These services may include:
Google Analytics
Used to understand website traffic, visitor behaviour and website performance.
Google Tag Manager
Used to manage website tags and tracking technologies.
Meta Pixel
Used to measure the effectiveness of advertising, understand actions taken after interacting with our advertising and, where permitted, support advertising and audience measurement.
Microsoft Clarity
Used to better understand how visitors interact with our website, which may include information about clicks, scrolling, navigation and other website interactions.
These technologies may use cookies, pixels, scripts, device identifiers and similar technologies.
Information collected through these services may be processed by the relevant technology provider and may be transferred internationally.
Where required by applicable law, non-essential tracking technologies will be used subject to the appropriate consent or other applicable requirements.
You may also be able to manage certain tracking technologies through your browser settings and the privacy controls provided by the relevant technology providers.
8. How We Share Your Information
We do not sell personal information in the ordinary meaning of the term.
We may share information with trusted third parties where reasonably necessary to operate our business and provide our services.
These may include:
CRM and business management providers
Website hosting and infrastructure providers
Analytics providers
Advertising platforms
Email and communications providers
Payment processors
Professional advisers, including accountants and legal advisers
Contractors and service providers working on behalf of OVRDRVE
IT and security providers
We may also disclose personal information where required by law, regulation, court order or another lawful authority.
If OVRDRVE or Byond Marketing Ltd undergoes a merger, acquisition, restructuring, financing or sale of all or part of its business or assets, information may be transferred as part of that transaction subject to applicable law.
We require service providers handling personal information on our behalf to use it appropriately and to maintain suitable safeguards.
9. International Data Transfers
Some of the technology providers and service providers we use operate internationally, including in the United States.
As a result, personal information collected in the United Kingdom may be processed or stored outside the United Kingdom.
Where UK data protection law requires safeguards for an international transfer, we take appropriate steps designed to ensure personal information remains protected. Depending on the circumstances, these may include adequacy regulations, recognised contractual safeguards or other lawful transfer mechanisms.
You may contact us at info@ovrdrvehq.com for further information about safeguards relating to international transfers.
10. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including satisfying legal, accounting, contractual and reporting requirements.
As a general guideline:
Prospective client and enquiry information
Normally retained for up to 24 months after our last meaningful interaction, unless you ask us to delete it sooner or there is a legitimate reason to retain it for longer.
Client information
Generally retained throughout our working relationship and for up to 6 years after the relationship ends where necessary for contractual, accounting, tax or legal purposes.
Marketing information
Retained until you unsubscribe, withdraw consent where applicable, object to the processing, or the information is no longer reasonably required. We may retain limited suppression information to ensure we respect an opt-out request.
Call recordings
Retained only for as long as reasonably necessary for their intended purpose.
Website analytics information
Retained according to our configured retention settings and the policies of the relevant analytics provider.
Specific information may be kept for a longer or shorter period where required or permitted by law.
11. How We Protect Your Information
We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, alteration, disclosure, loss or misuse.
However, no website, electronic transmission or storage system can be guaranteed to be completely secure.
12. Your Rights Under UK Data Protection Law
If UK data protection law applies to you, you may have rights relating to your personal information, including the right to:
Request access to personal information we hold about you
Request correction of inaccurate or incomplete information
Request deletion of your information in certain circumstances
Request restriction of processing in certain circumstances
Object to certain processing
Request portability of certain information
Withdraw consent where we rely on consent
Raise a complaint with the Information Commissioner’s Office
Some rights depend on the circumstances and the legal basis on which we process your information.
You have the right to object at any time to the use of your personal information for direct marketing purposes.
To exercise your rights, contact:
info@ovrdrvehq.com
We may need to verify your identity before completing certain requests.
You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO). We would appreciate the opportunity to address your concerns directly first, but you are not required to contact us before approaching the ICO.
13. United States Visitors
If you are located in the United States, privacy rights may vary depending on the state in which you reside and whether the relevant privacy law applies to OVRDRVE.
Where an applicable US privacy law grants you rights concerning your personal information, we will honour those rights as required by law.
Depending on the applicable law, these rights may include the ability to request access to, correction of, or deletion of certain personal information, or to obtain information about how personal information is used or disclosed.
You may submit a privacy request to:
info@ovrdrvehq.com
We will not discriminate against an individual for exercising privacy rights provided by applicable law.
14. Third-Party Websites
Our website may contain links to websites, platforms or services operated by third parties.
We are not responsible for the privacy practices, security or content of third-party websites. We encourage you to review their privacy policies before providing personal information.
15. Children’s Privacy
OVRDRVE’s services are intended for businesses and professionals and are not directed at children.
We do not knowingly seek to collect personal information from children. If you believe that a child has provided personal information to us, please contact us so that we can take appropriate action.
16. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our business, technology, services or legal requirements.
When we make changes, we will update the “Last updated” date at the top of this page.
We encourage you to review this Privacy Policy periodically.
17. Contact Us
If you have questions about this Privacy Policy, would like to exercise a privacy right, or have concerns about how your personal information is handled, please contact:
OVRDRVE
Byond Marketing Ltd trading as OVRDRVE
Email: info@ovrdrvehq.com
Website: ovrdrvehq.com